Gota is a playful, contemporary take on natural wine, created by a Mexican family in Spain. Designed for easy, everyday drinking, it consists of four light varieties. Abstract labels, illustrated characters, and a flexible logo bring charm and personality to the wine space—often perceived as rigid or overly serious.

Gota is a brand that turns wine into a playground for visual storytelling. Each of its four bottles features a unique character, as if each were a guest at the same carefree night—playful, expressive, and a little unpredictable. The identity is built around stains, smudges, and abstract strokes that evoke the physical and emotional traces wine leaves behind after a good time.

The logo is not fixed—it mutates across labels, reflecting the spontaneity of the experience. This ever-changing mark, paired with clean, structured typography, creates a tension between chaos and control that mirrors the product itself: natural, vibrant, and unpretentious.

Rather than follow a single aesthetic, Gota embraces variation within a unified system. Each illustration adds personality while remaining part of a cohesive whole. The result is a bold, fluid identity that breaks with convention and captures the joy of drinking without rules.

FAENA Studio
Ferran Ollé Serra, Creative Director
Rhamses Muñoz, Art Director
Hugo Villa, Design Director
Regina Ochoa, Project Documentation
Miguel Muñoz, Photography
Fernanda Macías, Project Management